Innovation Spreader – Business Simulation

  • Why is there never enough support on the ground for the key innovations you are championing?
  • Why do all attempts to introduce innovation into your communities require so much “push”?

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Spread™ is an Innovation Spreading Simulation which allows participants to “what-if” different strategies for spreading innovation in a community in a team-based workshop using their own organisational data.Innovation spreader

Key Simulation Facts

  • Audience: All Levels of Staff
  • Length: Half-day
  • Typical Group Size: 12-20

Core Skill Areas

  1. Understanding the target community and the benefits of the innovation to be spread
  2. Assessing “Innovation Readiness” and any barriers which must be addressed
  3. Experimenting with up to 9 different diffusion strategies to promote the innovation in the best way


The simulation can be totally customised for the Branding, Data, Target Community, Innovations and Terminology, of the Organisation.

Special Features

  • Can be used for both “Live Data Games” and Group What-if Planning
  • Uses best practice Model of Innovation Diffusion with “Word of Mouth” Option
  • Import from and Export to Excel
  • Touchscreen Friendly
  • Web or Desktop Delivery
  • Full Facilitation Materials & Manual